Category Image Northaven's Website


Interesting factoids about website use in 2005

Now that we can look back at all of 2005, we thought it would be interesting to show you some facts about our website and its overall use by the public. What can be said with certainty is that visits to the Northaven website increased dramatically as the year progress.

Total Website Visitors
Just under 12,000 total "unique visitors" came to the Northaven website during 2005. The monthly average was 999 unique visitors. What's interesting to note is the dramatic increase in website traffic during the second half of the year. As you can see from the graph below, beginning in July the number of visitors began increasing dramatically and never dropped again (it's assumed that December's numbers will be lower because of the holidays...)



Sermon Downloads
As you know, Northaven uploads each week's sermon to the Northaven site. And almost as interesting as the increase in total visitors, is to note the number of times sermons were either downloaded or streamed. Sermons were downloaded or streamed just over 4,000 times last year. The monthly average came to 337 streams/downloads. As with total website visitors, you can note that the second half of the year brought a notable increase in these downloads.



Finishing the Journey Downloads
As many of you will remember, Northaven published a book called "Finishing the Journey," ahead of the United Methodist General Conference in 2000. The book continues to be available in both paperback form, and on the Northaven website. We have known for some time that the book continues to be used by study groups and individuals around the country, who are studying the issues of homosexuality and the UMC.

The book is organized on the website by chapters. (In other words, the unit we can measure is the download of individual chapters...) We can report that chapters of "Finishing the Journey" were downloaded almost 4300 times during 2005. The monthly average was 358 chapters downloaded per month. Given the fact that this book was published six years ago, and is that Northaven does absolutely no ongoing promotion of the book. It's popularity appears to be sustained by word of mouth, and the positive reviews of those who have read it previously.



Just some brief factoids about Northaven's website!

Posted: Thursday - February 02, 2006 at 01:32 PM           |


©